28.09.2023 BLOG

Embracing Digital Innovation – Is your Business Ready?


According to Accenture, new global research found that in the last two years alone, one in two companies have had to transform multiple parts of their business at the same time or execute a single large transformation much faster than ever before. We call this compressed transformation. To many organisations, this change seems to be racing towards us at significant speed.

So, are UK executives ready for change? Here are some interesting stats: –

97% of UK executives agree that convergence of digital and physical works will transform their industry over the next decade.

99% of UK executives agree advancements in generative AI such as GPT-3 are ushering in a new era of enterprise intelligence.

As we roll towards the end of 2023, we have seen the continuation of innovations and developments in transformative technologies such as artificial intelligence (AI), the internet of things (IoT), virtual and augmented reality (VR/AR), cloud computing, blockchain  and super-fast network protocols like 5G. More than ever, technology seems to be hurdling forward at an incredible pace. So, what more can we expect towards the end of the year and beyond?

We expect to see new solutions for augmented working, hybrid and remote working, business decision-making and automation of manual, routine and creative workloads combine these technologies in ways that enable them to enhance each other. This brings us closer than ever to the point where we are able to create “intelligent enterprises” where systems and processes support each other to complete menial and mundane tasks in the most efficient way possible.

To prepare for this, organisations must ensure they embed the right technology throughout their processes and in every area of operations. We are here to help every step of the way. We understand that all our customers across multiple sectors are under pressure to grow their understanding of how AI and other technologies mentioned above will impact their business.

More effective sales and marketing, better customer service, more efficient supply chains, products and services that are more aligned with customer needs and streamlined manufacturing processes are all on the table. Plus, the barriers to accessing them will be lower than ever. Many of these technologies, such as AI and blockchain, are now available in ‘as-a-service’ models via the cloud  and new interfaces and apps give businesses access to them via no-code environments.

In summary, perhaps what we have observed this year is that customers crave experience above all else. Customers are carefully considering what the experience is like from the process of purchasing, receiving the goods and services they invest in. As a global award-winning partner, we will continue to drive customer experience in everything we do. The role that technology plays here and for 2024, we enter the new year with our new customer service app ‘Active Insights’ and a smart, all singing and dancing CRM system.

Both these portals play a key role for us in 2024 and beyond. Over the next three to five years, Active Digital will be focusing on driving digital transformation for our customers, with sustainability and corporate social responsibility sitting at the heart of what we do.

All our customers are on a digital journey with us. Companies must harness more technology innovation over the next decade, including the need for total enterprise reinvention. Cloud, AI, and the metaverse in particular, have accelerated to such a degree that they dramatically speed up change, bend the innovation curve and create more and more value for every business and organisation.

Perhaps not everyone may be ready for this change but , our advice to leaders, is to prepare now for the future. We look forward to continuing to share our knowledge and expertise with customers.

Whatever the future, we are here to support your technology and your telecoms, every step of the way.

Contact our Technology Team

For help and advice, please contact Dan Walter, Head of Technology, or his team by emailing [email protected] or call 01892 893000 for a free 30-minute online consultation.

With Active Digital, you’re in good company.

Let’s talk. 01892 835522

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