
Active Digital has been recognised for excellence in customer care, taking home the Business Customer Service award at the Mobile News Awards 2026. The ceremony, held at the prestigious London Hilton on Park Lane on 19th March 2026, brought together some of the most influential names in the UK’s mobile and telecommunications sector, making the achievement a significant milestone for the company. The Mobile News Awards are widely regarded as one of the most respected events in the telecoms calendar, celebrating innovation, performance and service across the industry.
With a rigorous judging process and strong competition, winning an award is a clear endorsement of a company’s ability to deliver measurable value and consistently high standards. Mobile News Awards 2026 were hosted by Martin Bayfield, a former England rugby international who later became a well-known television presenter and commentator. His engaging presence added energy and charm to the evening, guiding attendees through the awards with his signature wit and charisma.”
Against this backdrop, Active Digital’s success highlights its commitment to delivering exceptional experiences for business customers. In a fast-moving industry where expectations continue to rise, customer service has become a key differentiator, and Active Digital has proven its ability to lead in this area. The judges’ comments provide a clear insight into what set the company apart. They noted that “Active Digital has embraced customer experience and service incorporating technology enhancements using AI and integrated customer service flexibility without losing the personal touch.” This balance between innovation and human connection is increasingly important in today’s digital-first environment, and it is an area where Active Digital has clearly excelled.

Further praise was given to the company’s responsiveness and relationship-driven approach. Judges highlighted that Active Digital “strongly showcases exceptional responsiveness, human-led support, and a deep relationship-driven service model backed by impressive metrics such as 20-minute response times, 26.8-minute resolutions, 96 per cent retention, and 98 per cent of calls answered within seven seconds.” These figures not only demonstrate operational efficiency but also reflect a deeply embedded commitment to customer satisfaction.
Winning the Customer Service category is particularly significant because it goes beyond technical capability to recognise the overall customer experience. For many organisations, telecoms providers are essential partners that support connectivity, productivity and long-term growth. Active Digital’s ability to combine technical expertise with a personalised, responsive service model positions it as a trusted partner rather than just a supplier.
The judges also pointed to the sophistication of Active Digital’s tools and the strength of its long-term client relationships. “Speed of response (seven-second answer time) and the technical sophistication of the Active Insights App are world-class,” they commented. “The longevity of your customers relationships (25+ years) is the ultimate proof of a commitment to lasting client value.” This combination of innovation and loyalty demonstrates a business model built not just for short-term success, but for sustained partnerships.

At the heart of this success is a culture that prioritises service at every stage of the customer journey. From initial consultation to ongoing support, Active Digital focuses on delivering clear communication, reliability and proactive problem-solving. This consistency ensures that customers feel supported and valued, which in turn drives long-term loyalty and strong retention rates.
Investment in people has also played a crucial role. By empowering its teams with the right tools, training and autonomy, Active Digital enables its employees to deliver high-quality service every day. This internal focus is reflected in the external customer experience, creating a seamless and dependable service offering.
The telecoms industry continues to evolve rapidly, driven by new technologies, hybrid working and increasing demand for integrated solutions. Businesses are looking for partners who can provide not only connectivity but also strategic support and reliability. Active Digital’s award win demonstrates its ability to meet these needs while continuing to innovate. Summing up their assessment, the judges concluded: “Overall, it presents a compelling story of reliable, empathetic, and forward-thinking service delivery.” This final remark encapsulates what the award represents, not just strong performance metrics, but a holistic approach to customer care that combines technology, people and long-term vision.
As Active Digital looks to the future, this recognition serves as both validation and motivation. The award reflects a sustained commitment to excellence and sets a benchmark for continued success. In an industry where service quality can define success, Active Digital has firmly established itself as a standout performer. Thank you Mobile News Awards for this fantastic endorsement.
Considering switching your current telecoms or broadband provider and looking for a better customer experience? Speak to our award-winning team today. Contact us